Home Selling Basics

On Monday, I talked about how a home sale is a business transaction. In light of some recent news stories about people attempting to sell their home and relationships at the same time, it is time to remember some home selling basics. Remember, nothing can beat a well-maintained home that is groomed for sale. Here are some other tips:

Price your home to sell
Making sure that your home is priced competitively is very important. If it is priced very differently from similar homes, buyers will be wary. You want the price to be worthy of the home and its amenities, but also in the range of the other homes in the neighborhood.

Try traditional incentives
Stick with incentives that are a part of the real estate negotiation. These include: paying some of the buyer's closing costs, an allowance for certain repairs, including major appliances in the deal.

Make the most of marketing
Use both traditional and more innovative techniques to market you home. Have an open house and make your home available for viewing. Work with your real estate agent on a personal web page.